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Category Archive

Ready for Mobile CRO? Marketing’s New Optimization Science

In Commentary by Dan EngelOctober 25, 2016

Last Updated October 25, 2016 Now that mobile’s massive gains in key online areas such as consumer product researching, local search and online purchases have grabbed the attention of marketers, …

How to Use Mobile Analytics to Drive Conversion

In Commentary, Technical Brief by Dan EngelOctober 14, 2016

Last Updated October 14, 2016 Mobile analytics, like a precious compass in the hands of a seasoned sailor, allow you to locate where you are in the choppy seas, fix …

Top 7 Ways to Improve Mobile Revenue in 2017

In Commentary, Technology Article-Business by Jonathan SilversteinOctober 6, 2016

Marketers have a lot on their plate these days. Consumers are living multi-screen lives at the expense of broadcast television. Mobile devices are now the preferred method of reading news, …

Why Mobile A/B Testing Is So Critical

In Commentary by Jonathan SilversteinOctober 3, 2016

In today’s hyper-competitive mobile world there are two watchwords that should underpin all your online marketing initiatives – test and measure. Yes, I am talking about the classic, powerful technique …

IRCE 2016: Optimize Your Mobile Website with Mobilizer

In Commentary by Dan EngelAugust 6, 2016

Will we see you at IRCE in Chicago this week? IRCE (Internet Retailer Conference & Exhibition) is where retailers discover state-of-the-art solutions to their eCommerce issues. It’s where you can …

Google’s Mobile Friendly Testing Tool: Dew Your Dew Diligence

In Commentary, Mobile Testing by Dan EngelJuly 27, 2016

Google has just released the latest iteration of its mobile friendly testing tool. This new application, courtesy of Think with Google, adds a new test for measuring your website’s loading …

The Developer’s Nightmare – Over 24,000 Different Android Devices Are Out There!

In Commentary, Technology Article-Business by Dan EngelJune 28, 2016

Last Updated June 28, 2016 “A picture is worth 1,000 words,” they say, but what if that picture depicts 1,000 different mobile devices and they are all running the Android …

Help! 4 Ways Responsive Screenshots Can Rescue Mobile Marketing

In Commentary, Technical Brief by Dan EngelJune 28, 2016

Last Updated June 28, 2016 Look up to the screen…it’s a bird…it’s a plane…no, it’s a succinct and detailed representation of how your website displays on mobile! A super critical …

Mobile First: 5 Reasons Mobile is Driving eCommerce

In Commentary by Dan EngelJune 28, 2016

Last Updated June 28, 2016 Generation X shoppers couldn’t get more savvy when using technology to shop and satisfy their hearts’ desires. They demand it all, but most especially ease …

Mobilizer’s Responsive Web Design Chrome Extension

In Commentary, Mobile Testing, Technical Brief by Dan EngelJune 22, 2016

With one click, see how your website performs on actual mobile devices Gotta design it, code it, QA it. Gotta diagnose bugs and obliterate them. Gotta make sure your website …

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